- personal portfolio site of digital designer Rich Dean.

Creative. Design. Technology.

I create beautiful design and engaging experiences to help brands flourish. I’m passionate about doing great work with great people: I’ve worked with big brands and one-man bands, designing websites, brand identity and print work to help them grow.

I run design agency Supersonic Playground.

Find out more Get in contact


The Carbon Trust

Designing for a low-carbon climate

The Carbon Trust are experts on renewable and sustainable technology. So how do you create a website that will give them cut through in a crowded and competitive sector?

The Carbon Trust homepage

The Carbon Trust are at the forefront of renewable technologies, and provide a wealth of related services, so one of our key challenges was to present this wealth of services without overloading the user.

The Carbon Trust about page

Clean, minimal design is a very popular aesthetic, but in the case of The Carbon Trust, it was even more apt. When I designed the visual language of the site, I used a minimal aesthetic as a means of conveying their core objectives of achieving a cleaner environment.

The Carbon Trust business advice page

The light and airy design is complimented by bright imagery and a core palette of blue and green, which combine to give a feel of a crisp, fresh environment free from pollution.

The Carbon Trust news article page

The clean aesthetic is carried throughout the site, with a subtle, modular layout which is defined with key lines and light shades of grey.

The Carbon Trust press page The Carbon Trust client page

About me

I believe that design should be available to everyone. It doesn’t matter what your company’s size, budget or business is: great design will help you tell your story better. Design isn’t just about visual style: it can change how your business works, and how your customers see you.

I run design agency Supersonic Playground, based in Lordswood, near Maidstone in Kent. I have 16 years’ experience in design, most recently as head of design for Zone, voted 2014’s number 1 independent agency in the UK by The Drum magazine. I relish working collaboratively, and put my utmost into every project.

Latest from Twitter

Latest from Instagram